As white as your going to get ;) this is Dorrs white. This is the base for all the best dye jobs! You will need to wash and dry any bolt wool. Unless ordered washed, in that case you will receive it all washed and fulled ready to use. You can also order it washed and cut, ready to hook! Just send us a message at check out for the size strip you would like. This is as white as you’re going to get.